Social Response • Print
What is it
When Burger King announced it would start selling hot dogs, 7-Eleven, America's biggest fast-food hot dog seller, saw this as a declaration of war. What do kings know about hot dogs? Or America, for that matter? We created a social response on 7-Eleven's social channels and in print and demanded #HotDogDemocracy.
Conceptualizing • Copywriting • Art direction • Animation
Fortune • CNBC • MSNBC • NY Post • USA Today • Huffington Post